Mad Rabbit

8 products

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A more vibrant tattoo starts here.

Formulated with clean + natural ingredients, Mad Rabbit is your easy tattoo care solution from soothing new ink to reviving & protecting current ones. Designed to work as hard as you do, specifically crafted for your tattoo.

Made with you in mind.

Founded in 2019 by two friends with a passion for ink, Oliver and Selom saw an opportunity to reinvent the tattoo aftercare and tattoo skincare space to help improve the healing process and preserve tattoos. After their own experience with the lack of efficacious products in the market, Mad Rabbit was born.

Mad Rabbit’s “no nonsense” approach values clean ingredients so consumers don’t have to worry about unnecessary toxins and ingredients found in traditional tattoo skincare products, which often fail to deliver. Our focus encompasses a full cycle tattoo skincare routine from preventative + post aftercare to daily tattoo skincare solutions.

No nonsense - our product is simple.

Our simple formulations, made with clean and effective ingredients, allow tattoos to remain vivid, withstand aging, and maintain their original vibrancy.

We celebrate, promote and empower individuality, artistry, adventure, and anything badass.

Let’s preserve these through our ink.

MAD RABBIT GOES BEYOND TATTOO AFTERCARE

Delivering a clinical results-driven skincare line designed to improve overall skin quality with an environmentally-conscious approach. Our simple, universal products focus on the highest-quality, clean ingredients both natural and synthetic for uncompromising results.

WHY IS TATTOO CARE IMPORTANT?

It’s well known that the healing process post-tattoo can be pretty unpleasant: itchiness, inflammation, irritability, and flaking are just a few of the side effects you may experience. Incorporating a skin and body care routine that promotes soothing relief and skin barrier support, will not only help the healing process but keep your ink looking its best for longer.

DO CLEAN INGREDIENTS MATTER?

Short answer: Yes. The road to long-lasting ink begins with what you’re putting on your skin- from healing to daily care. Each ingredient should serve a purpose: soothe, moisturize, promote elasticity, help boost skin’s ability to regenerate and increase ink vibrancy and longevity. Clean ingredients are often better tolerated by even the most sensitive skin with many being biocompatible - aka easily recognized by skin. If it’s not providing a direct benefit, we don’t want it.

THE MRT DIFFERENCE:
FORMULATED FOR HEALTHY SKIN AND VIBRANT TATTOOS

Parabens

Sulfates

Phthalates

Artificial Fragrances & Dyes

Petrolatum / Petroleum

THE HEALERS & SOOTHERS

ALOE VERA

This antioxidant and amino acid-rich plant extract that provides lightweight hydration and soothing relief to distressed, damaged skin

CALENDULA EXTRACT

Boasts natural antibacterial and anti-inflammatory properties to help soothe skin and reduce the appearance of visible redness and irritability.

PLANT COLLAGEN

Naturally-derived proteins that help restore hydration for skin that’s visibly smooth, plump and well-supported.

BISABOLOL

Derived from chamomile, its natural anti-inflammatory and antioxidant properties help soothe compromised, stressed skin including visible redness and irritability.

TATTOO TIP :
Ingredients with natural anti-inflammatory properties help offset healing issues like scarring and redness.

THE PRESERVERS

VITAMIN C

Potent antioxidant that visibly brightens and helps support natural collagen production for a firmer, more youthful appearance to skin

VITAMIN A

Helps firm skin and diminish the appearance of fine lines and wrinkles by acting as a support to skin’s natural cell turnover abilities

ZINC OXIDE

Ultra-gentle, non-irritating mineral that acts as a protective barrier to help defend skin from harmful UVA/UVB rays.

GREEN TEA EXTRACT

Contains a high amount of antioxidants that help offset the damage caused by free radicals and oxidative stress

TATTOO TIP :
Naturally protective ingredients help keep lines and shapes sharp while offsetting ink fading and discoloration

THE SKIN STRENGTHENERS

DEIONIZED WATER

Purified water that’s gone through a filtration process to remove minerals, pollutants and microbes that can compromise formula efficacy and stability. Also called demineralized water

HUMECTANTS

Lightweight hydrators like Glycerin, Sodium Hyaluronate and Panthenol draw water to skin, increasing and retaining essential moisture for plumpness, smoothing and skin balance.

CERAMIDES

Botanical oils like Sesame and Sunflower Seed are naturally rich in ceramides – lipids found in skin and essential for retaining moisture and promoting a strong barrier

FATTY ACIDS

Both Cocoa and Shea Butters contain a high amount of fatty acids to help nourish dry, cracked skin while supporting resilience and elasticity

TATTOO TIP :
Giving skin ingredients that it naturally needs to stay strong means a healthier skin that can support more ink!

MAD RABBIT MAKES AN IMPACT STRIVING TOWARDS SUSTAINABILITY

MRT packaging is made with fully-recyclable materials.

In April 2021 Mad Rabbit became a carbon neutral company through the acquisition of carbon offsets. As a clean, vegan tattoo aftercare company, we never test our products on animals and are 100% cruelty-free.

We believe our impact goes beyond the products we produce and advocate for leaving the world a little bit better than when we started. In using carbon offsets, we support specific initiatives globally to offset carbon through sustainable practices. Developing countries often do not have the means to support environmentally friendly initiatives, so we decided to step up.